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September 2018 |
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The subscriptions-based business model is becoming increasingly popular in the eCommerce space as it offers a steady flow of revenue, enhances liquidity and eliminates many operational hurdles faced by digital businesses. CCAvenue Subscriptions is ideal for your business if your product or service is suited for a subscription-based billing cycle. It allows you to charge a fixed amount to a customer's card on a regular basis for recurring services, such as membership fees, or magazine subscriptions. Alternatively, you can also craft subscription plans as per the specific requirements of your business offering schemes based on Pay Per Usage, Pay Per Seat, Hybrid Billing, Trial Periods and One-Time Upfront Charges. Our subscriptions feature allows you to set recurring payment schedule conveniently, stay in control of billing cycles and receive reports and alerts on subscription activities. CCAvenue Subscriptions
are a great way to improve your financial liquidity as well as boost customer retention, while automating your payment collection process and reducing operating costs. |
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The Growing Relevance of Discounts and Promotions in Indian E-Commerce |
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The Indian digital commerce market is growing at a phenomenal pace and is expected to reach Rs 2.37 lakh crore by December 2018, according to a recent IAMAI report. The rising internet penetration is expected to boost digital sales further. Latest surveys indicate that there are an estimated 750 million Indians who today have the ability to pay digitally. This represents a huge business opportunity for eCommerce firms, which can boost sales by availing marketing strategies such as discount coupons, cashbacks and other promotional offers. The big players such as Amazon and Flipkart roll out online shopping festivals periodically in a bid to attract millions of customers by offering substantial discounts and seasonal deals for a large number of products on their e-marketplace. Merchants registered with us can avail CCAvenue’s Advanced Marketing Tools to set up discounts and promotional offers on their website so as to maximize earnings during the festive season or during a slack period of the year. |
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INDUSTRY NEWS |
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Government Announces Merger Of Bank Of Baroda, Dena Bank And Vijaya Bank
Source: Bloombergquint
Considering further consolidation in the banking sector, the Indian government announced the amalgamation of 3 public sector lenders - Bank of Baroda, Dena Bank and Vijaya Bank.
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Digital Commerce To Touch INR 2.37 Lakh Crore By December 2018: IAMAI
Source: The Economics Times
According to an IAMAI study, digital commerce in India is expected to reach INR 2.37 lakh crore by December 2018, driven by strong growth in segments like travel, e-commerce and utility services.
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Why It’s Time For Indian Retailers To Think Digital
Source: Yourstory
According to a report by IMD and Cisco on how digital disruption redefines industries, the retail sector figures in the top 3. In the past decade, it has seen overwhelming change.
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Mobile Wallet Transactions Grew By 15.6M To 325M In July 2018
Source: Medianama
For the month ending July 31, 2018, number of transactions using Prepaid Payment Instruments increased by 6% to 351.8 million as compared to 333 million in June 2018.
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Disclaimer: We do not claim ownership over the videos / images / articles appearing in the Industry News section. They are used for information purposes only and in no way are meant to claim ownership over any of the above mentioned. All photos, videos, articles, etc. are copyrighted to their original owners. |
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