Press Room 2017
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CCAvenue Payment Gateway Helps Drive Business Growth of its Merchant Partners with YES BANK's EMI Payment Option
21st July, 2017
With an aim to augment the revenue stream of its enormous merchant base, CCAvenue payment gateway has now included YES BANK's Online EMI facility to its widest payment network. This move is expected to help increase customer acquisition and sales of innumerable eCommerce websites registered with CCAvenue.com. The end customers can avail their credit cards to purchase luxury goods or other high value products from these sites while enjoying the flexibility of paying it conveniently in installments over a suitable timeframe.

YES BANK is one of the fastest growing banks in the country and is currently ranked as India's fourth largest private sector bank. Since its inception in 2004, YES BANK has disrupted the Indian banking sector through constant innovation and excellence. With its headquarters in Mumbai, the bank has developed a strong pan-India presence through its network of over 1000 Branches and 1800 ATMs spread across all 29 States and 7 Union Territories of India.

CCAvenue's Multi Bank EMI solution features the online EMI facilities of leading banks including American Express, State Bank of India, Kotak Mahindra Bank, HDFC Bank, HSBC Bank, ICICI Bank and Standard Chartered Bank. This Multi Bank EMI bouquet strives to tap into the rising aspirations of millions of tech savvy consumers in the country who wish to buy their dream products online in easy installments.

Commenting on the recent addition, Mr. Vishwas Patel, Chief Executive Officer at Avenues India said: "When it comes to purchase of high value products on eCommerce websites, EMI is one of the most favored payment options amongst online shoppers. We already offer EMI facilities of a majority of leading banks to ensure maximum traction for the businesses of our registered web merchants. Now with the addition of YES BANK's EMI option, our merchants will get new opportunities for accelerating their business growth. Moreover, the new payment option will offer better financial flexibility to end consumers shopping on our merchant partners' websites."

About YES BANK
Yes Bank
Since its establishment in 2004, YES BANK has disrupted the Indian banking sector through constant innovation and excellence. It is now one of the fastest growing banks in the country and has been ranked as India's fourth largest private sector bank. The bank's net profit grew by 30.2% year on year to INR 914.1 crores in the quarter ended March 31, 2017. YES BANK has developed a strong pan-India presence with its headquarters in Mumbai, and a large network of over 1000 Branches and 1800 ATMs across all 29 States and 7 Union Territories of India. YES BANK has been the recipient of several national and international accolades such as the 'Bank of the Year - India' award from the Banker Magazine in London, 2015, and the 'Strongest Bank in India' award by The Asian Banker, Singapore - an award that it won for the fourth time in the past five years. It also became the first bank in India to be awarded the ISO 14001:2004 Certificate for its Environmental Management practices.

About Avenues
Headquartered in Mumbai, CCAvenue is a payments platform for eCommerce businesses in India. CCAvenue is designed to help its 1 lakh+ merchants accept online payments through a spectrum of new-age payment options including 7 major Credit Cards, 98+ Debit Cards (All MasterCard /Visa /Maestro /RuPay Cards), Amex EzeClick, 53+ Net Banking, 43 Bank IMPS, 16 Prepaid Instruments and up to 13 Multi Bank EMI options. CCAvenue now also offers UPI (Unified Payments Interface) and will soon be adding BBPS (Bharat Bill Payment System) payment facility on its platform. Backed by a 15-year history of industry firsts, outstanding innovations and prestigious accolades, CCAvenue offers a multi-channel payment platform, along with a bunch of disruptive features such as CCAvenue Checkout, CCAvenue S.N.I.P., CCAvenue Store Front, CCAvenue Card Storage Vault (tokenization) and more. CCAvenue has successfully achieved the ISO/IEC 27001:2013 certification in addition to being PCI DSS 3.2 compliant.