CCAvenue

There has been a major disruption in the recurring payments space with the recent changes in the regulatory framework. Aimed at safeguarding the interests of consumers, the new RBI guidelines stipulate that recurring payment transactions valued at INR 5000 or below will not require Additional Factor Authentication (AFA), but transactions above this cap shall be subject to AFA irrespective of merchant category. Furthermore, a pre-debit notification must be sent mandatorily to customers, intimating them of the debit at least 24 hours in advance. On receiving this pre-transaction notification, customers can continue with the recurring payments or choose to cancel the e-mandate for the recurring transaction before the debit to the card. CCAvenue reacted swiftly to these regulations on recurring payments and incorporated the necessary changes to ensure strict adherence to the new rules.

Get the Competitive Edge with CCAvenue Subscriptions With the speedy implementation of these guidelines, CCAvenue empowers your business to continue offering recurring payment options to customers without hassles. Your recurring payment transactions will enjoy the highest success rates, while meeting all the norms set by RBI. Most importantly, CCAvenue takes care of all the payment complexities you could face, regardless of the nature and size of your subscriptions business. CCAvenue Subscriptions facility caters effectively to virtually any business model offering the recurring payments option, such as payment collection for magazines, newspapers, OTT platforms, software solutions, insurance, mutual funds, educational fees, loan EMIs and utility services.

SI Mandates Our Subscriptions module allows merchants to manage standing instructions (SI) mandates of their customers via the CCAvenue platform. The customer provides the standing instructions to his issuing bank and other entities permitting them to automatically debit the specified amount from his bank account on a recurring basis. SI mandates are a hassle-free, convenient and efficient mode of collecting recurring payments from customers.

An SI mandate can be created by Fixed or On-Demand methods based on the nature of payments as described below.

Fixed SI

In this SI method, a fixed amount is charged at every fixed cycle. The merchant also knows beforehand how many times the customer is going to be charged. Fixed Mandates are internally managed by CCAvenue as per the schedule defined at the mandate registration stage.

On-Demand SI

In this SI method, the merchant charges the customer as and when required. The customer would be charged only when the merchant manually triggers the charge by calling the relevant API. This method can be availed for recurring transactions where the charges vary based on usage, number of users, etc.

Best-in-Class APIs

Our powerful and versatile APIs gives you huge flexibility to create and integrate payment scenarios that best suits your business needs.

Edge Case Handling

CCAvenue Subscriptions facility enables you to effectively manage edge cases such as card replacement, retries and email notifications.

Our New Process

CCAvenue implemented the necessary changes to ensure strict adherence to the new RBI rules. The SI creation procedure continues to be the same as before with the mandate for credit card/debit card being created and registered with CCAvenue in real-time with 2FA validation through a 3D Secure flow.

If the charge amount is less than INR 5000, then for subsequent charges, a pre-debit notification call will be sent either by the merchant or CCAvenue to the cardholder 48 hours to 7 days prior to the actual charge (as required by the banks). Before initiating the authorization request for the mandate registered, the system will confirm that the notification has been sent to the card holder and verify that the e-mandate is still active.

For all card BINs that have not been enabled by the issuing banks for the SI facility, where the charge amount is greater than the threshold of INR 5000, or if the capping on the charge amount set at creation exceeds this limit, the payment can be collected via an invoice payment link using the 3D Secure Flow.

Now collect recurring payments from your customers on-time, every time with CCAvenue Subscriptions facility!