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Infibeam Avenues clinches the prestigious 'Best Tech for E-Commerce' accolade for CCAvenue Mobile App with TapPay feature at IAMAI's 13th India Digital Awards
21st February, 2023
Infibeam Avenues clinches the prestigious 'Best Tech for E-Commerce' accolade for CCAvenue Mobile App with TapPay feature at IAMAI's 13th India Digital Awards As a tribute to its development of path-breaking Fintech innovation year after year for over two decades, Infibeam Avenues' flagship payments aggregator CCAvenue has been honored with the 'Best Tech for E-Commerce' title at the 13th India Digital Awards organized by the Internet and Mobile Association of India (IAMAI). This award recognizes organizations making outstanding contributions in the e-commerce sector through innovative technology.

Mr. Pankaj Dedhia, Chief Business Officer, Mr. Ankit Patel, Chief Executive Officer, India, and Mr. Pramod Ganji, Sr. VP, Business Development, Infibeam Avenues Ltd accepted the award from Mr. Rajesh Kalra (Asianet News Media & Entertainment) at the presentation ceremony held during the India Digital Summit at the Lalit, New Delhi on 21st February 2023. Mr. Piyush Goyal, Union Minister of Commerce & Industry, Consumer Affairs & Food & Public Distribution and Textiles had also participated in the summit.

The India Digital Awards were established in 2009, with the primary objective of celebrating organizations, teams and practitioners who have surpassed landmarks and delivered successful business outcomes using digital as a medium. The list of awards had been classified into categories including Best Brands for Bharat Awards, Best Digital Advertising Awards, Best Mobile & App Awards, Best Social & Economic Empowerment Awards, Best Technology Solutions Awards and Special Achievement Awards among others. Internet and Mobile Association of India (IAMAI), the organizer of the event plays a crucial role in expanding and enhancing the online and mobile value-added services sectors. It is committed to presenting a unified voice of the businesses it represents to the government, investors, consumers and other stakeholders.

This year's recognition is an affirmation of the huge positive impact the CCAvenue mobile app with TapPay feature has been making in the Indian digital payments ecospace since the launch in July 2022. Overall, this was CCAvenue's fifth win at the India Digital Awards and the second consecutive accolade for 'Best Tech for E-Commerce'.

Speaking on the win, Mr. Pankaj Dedhia, Chief Business Officer, Infibeam Avenues Ltd said: "On behalf of the Infibeam Avenues team, I wish to thank the jury and IAMAI, the organisers of the India Digital Awards for this great honour. CCAvenue payment gateway has always adopted a technology-first customer-oriented approach in our long and successful business journey. Through CCAvenue Omni-channel Mobile App, we empower our merchants with instant access to our platform along with our range of innovations, enabling them to accept, track and manage payments on the go with real-time business insights at their fingertips. CCAvenue TapPay brings synergistic value to the offering as it empowers entrepreneurs, retail outlets and smaller businesses throughout the country, even in the rural and remote areas, to collect payments with a simple tap of a debit or credit card on an NFC-enabled smartphone."

CCAvenue Mobile App is designed for dynamic businesses continuously on the move. This most advanced omni-channel app makes it easy to collect payments on the go through static and dynamic QR codes (QRPay), quick payment links for credit/debit cards and netbanking payments (LinkPay) and the unique Tap & Pay solution for card present payments on NFC enabled android phones (TapPay). It also enables businesses to track payment status, capture or cancel payments, issue refunds, track business performance from anywhere, at any time. This easy-to-use omni-channel CCAvenue mobile app is the perfect solution for all business payment needs.

About CCAvenue
CCAvenue CCAvenue, the flagship brand of Infibeam Avenues Limited, is a PCI DSS 3.2.1 compliant payments platform for eCommerce businesses in India. The organization serves millions of merchants spread across verticals such as Retail, Travel, Real Estate, Telecommunication, Government departments, and Utility billers, Hospitality, Education and Healthcare. It enables merchants to accept online payments through a spectrum of new-age payment options including 6 major Credit Cards, 97+ Debit Cards (All MasterCard / Visa / Maestro / RuPay Cards), Amex EzeClick, 58+ Net Banking, Mobile Wallets, UPI and up to 15 Multi Bank EMI options.