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CCAvenue.com expands its EMI offering - Now includes RBL Bank's Split n Pay EMI facility on its ever-widening payment network
8th November, 2016
CCAvenue, India's largest third-party payment aggregator is proud to announce the inclusion of RBL Bank's Split n Pay EMI to its comprehensive network of 200+ payment options. In line with the promise of offering better business enhancing opportunities to its merchants, this move will open a completely new set of customers for 1 lakh+ web businesses registered with CCAvenue.

Headquartered in Kolhapur, RBL Bank is a rapidly expanding scheduled commercial bank. With a total business size of over Rs. 45,000 crores, RBL bank has created a strong pan-India presence through its extensive network of 197 branches and 370 ATMs across 13 Indian states and 2 Union Territories (as of June 2016). The bank's 'Split n Pay' EMI is a simple and smart service, which allows customers to convert their online purchases into monthly installments, with the help of a credit card. The facility enables all RBL Bank credit card customers to enjoy the flexibility of paying for products and services in easy installments of 3, 6, 12 or 18 months.

With the addition of Split n Pay EMI on CCAvenue.com, more than 1 lakh credit card holders of RBL Bank shall now be able to make online payments conveniently on all leading eCommerce websites powered by CCAvenue. Moreover, it will considerably expand the revenue stream of merchants by making high value purchases attractively affordable to all customers.

Commenting on the addition, Mr. Vishwas Patel, Chief Executive Officer at Avenues Group said: "At CCAvenue, we have always been at the forefront of offering our merchants the maximum number of convenient payment options. When it comes to high value goods or luxury products, EMI seems to be the most sought-after payment option amongst customers. CCAvenue offers the EMI facility of several banks to ensure the widest coverage for its merchants' business. The latest inclusion of Split n Pay will help our merchants in providing better financial flexibility to their customers and thereby accelerate their business growth further".

About RBL Bank
RBL Bank
Headquartered in Kolhapur, RBL is one of the oldest private sector banks in India. With nearly 2 million customers spanning across the country, RBL Bank is a full service bank offering specialized services under six business verticals namely: Corporate & Institutional Banking, Commercial Banking, Branch & Business Banking, Agri-Business Banking, Development Banking & Financial Inclusion, Treasury & Financial Markets Operations. The bank is currently helmed by a team of new-age bankers applying an aggressive growth strategy based on a robust platform of professional governance, relationships, technology infrastructure, high quality capital and geographic expansion. Owing to its excellence in banking services, RBL Bank has been recognized as a 'Global Growth Company' by the World Economic Forum. It has also been recognized as 'India's Best Bank (Growth)' in a study conducted by Business Today and KPMG and 'India's Fastest Growing Small Bank' in the Best Banks Survey by BW Businessworld and PwC. To know more, please visit www.rblbank.com

About Avenues
Headquartered in Mumbai, CCAvenue is a payments platform for ecommerce businesses in India. CCAvenue is designed to help its 1 lakh+ merchants accept online payments through a spectrum of new-age payment options including 6 major Credit Cards, 98+ Debit Cards (All MasterCard /Visa /Maestro /RuPay Cards), Amex EzeClick, 53+ Net Banking, 48 Bank IMPS, 16 Prepaid Instruments and up to 12 Multi Bank EMI options. CCAvenue now also offers UPI (Unified Payments Interface) and will soon be adding BBPS (Bharat Bill Payment System) payment facility on its platform. Backed by a 15-year history of industry firsts, outstanding innovations and prestigious accolades, CCAvenue offers a multi-channel payment platform, along with a bunch of disruptive features such as CCAvenue Checkout, CCAvenue S.N.I.P., CCAvenue Store Front, CCAvenue Card Storage Vault (tokenization) and more. CCAvenue has successfully achieved the ISO/IEC 27001:2013 certification in addition to being PCI DSS 3.1 compliant.